Singapore-based World Sport Group has opened its own office in India to add to its facilities in Beijing, Beirut, Hong Kong, Sydney and Tokyo, where global communications giants Dentsu Inc, which owns a substantial share in WSG, are based. WSG is also the exclusive commercial partner of the Asian Football Confederation and South Asian Football Federation a relationship that dates back to 1993.
According to Television Point, WSG already has marquee properties in India, including the Hero Honda Indian Golf Open, for which WSG owns the exclusive commercial rights for the next five years. WSG also has a proven track record in cricket, India's leading sport, through its work with the International Cricket Council, restructuring the organisation's commercial rights inventory and managing sponsorship and television licensing for Global Cricket Corporation in India through a previous joint venture with an Indian sports company.
According to Television Point, WSG already has marquee properties in India, including the Hero Honda Indian Golf Open, for which WSG owns the exclusive commercial rights for the next five years. WSG also has a proven track record in cricket, India's leading sport, through its work with the International Cricket Council, restructuring the organisation's commercial rights inventory and managing sponsorship and television licensing for Global Cricket Corporation in India through a previous joint venture with an Indian sports company.
See also: World Sport Group rethinking its Perth Glory bid (27 May)