European sports consultancy sets up Beijing

TSE Consulting is expanding its operations into Asia. Specialising in sport, offering consulting services to cities and countries and training services for sports organisations, the company will now have offices in Lausanne (Switzerland), London, Atlanta, Bahrain and Beijing. The Asian operation will be managed by the new director of TSE Asia, Young-Sook Lee, who spent the last two years working as a director of international relations for the NYC2012 Olympic bid. The company says the move reflects its expanding client-base in Asia and the Middle East, and adds to its global expertise for multinational clients. TSE is the sports rights consulting subsidiary of of LSE-listed SP Holdings plc.